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Advertisement specifications and deadlines

General information


Terms and Conditions
With regards to advertisements, the General Advertisements Terms and Conditions of NRC Media, as well as the Advertising Regulations (“the Regulations”), see www.stichtingrota.nl, are applicable to all agreements with and orders from the Publisher, or business units thereof. Terms that are defined and used in the Regulations are also applicable to the agreement(s) between the Client and the Publisher. In the event that the Advertisement Terms and Conditions differ from the Regulations, the former will prevail. The composition of the newspaper and the other advertisements in it will determine the placement possibilities. Special placements can be requested. The Advertisements Terms and Conditions have been filed with the Amsterdam Chamber of Commerce (under number 24280642) and the Regulations for Advertisements have been deposited with the registry of the district court of Amsterdam.

Cancellations
Cancellations must always be submitted in writing. If a reservation is cancelled later than the applicable period of notice, which is three days before the start date, a cancellation fee of 50% of the placement fee will be levied. If a cancellation is due to circumstances beyond the advertiser’s control, the decision will be at the discretion of the publisher.

Proofs
NRC Media has its own modern digital proof numbering system. NRC Media proof numbers are available via the online digital proof numbering platform, ePublisher. This is a collaborative venture with the independent party, Ebiquity.

The introduction of digital proof numbering offers you, as an advertiser, significant advantages:
• The advertisements can be viewed immediately on the day of placement (after 13:00)
• Digital proof numbering offers complete information, including order information
• It will be immediately clear which advertisement(s) it concerns
• You will receive an email on the day of placement, so that you can view the relevant proof number online

 

Advertisement invoicing
If you have any questions about invoices you can direct them to our administration department, which can be reached at +31(0)20 – 755 3219 or by email via administratie@nrc.nl.


Print specifications


Submitting print advertisements
You can send your advertisement to us via the email address: traffic@nrc.nl.

Print Specifications
Our digital standard for submitting advertising material is Certified PDF (cPDF). Additonally, please bear the following requirements in mind:

• The advertising material must be without transparency, without bleed and without crosshair and cutting marks
• Set the Photoshop colour profile for conversion to CMYK: ISOnewspaper26v4
• Job options for exporting to PDF in InDesign: NewspaperAds_1v4_IND4.
• Submit full colour advertisements in CMYK, 300 dpi, not RGB
• Black and white advertisements should be submitted as grey scale files, not CMYK or RGB

For any technical queries pertaining to the supply of materials, please refer to printarena.nl

Specifications NRC Magazine
Formats: 440x285 mm, 220x285 mm
• Submit material as certified pdf in CMYK
• Black and white advertisements should be submitted as grey scale files, not CMYK or RGB
• Colour profile: PSO_MFC_Paper_eci.icc
• Preset Adobe PDF: MagazineAds_1v4.joboptions
• The drain is 3 mm, to be delivered WITHOUT printer’s marks

Click here to view our deadlines for NRC Magazine.

 

If you have any questions regarding our print specifications, please contact our Traffic & Sales Support department at traffic@nrc.nl.


 


Specifications online


Submitting online advertisments
You can send your online advertisement to us via the email address onlinetraffic@nrc.nl. When submitting material for an online advertisement, please bear the following requirements in mind:

• Material must be submitted no later than three working days before the start of a campaign. A working link (URL) must accompany the material. Material can be submitted in the following formats: HTML5, .gif, .jpg or 3rd party tag
• Templates for all Rich Media formats are available at NRC Media
• The landing page of the advertisement must open in a new window
• Sound is permissible, provided it is User Initiated and with a frequency cap of 3 over the campaign period and no loop

Online specifications
The specifications for online advertisements can be found below. For any other questions please email: sales@nrc.nl.

ClickTag-implementation
If you are using a HTML5 banner, please include the following code in the file. Note: a text editor will be required to make these adjustments, for which we recommend Sublime Text.

Step 1: Link the AppNexus script to the banner
Add the AppNexus HTML5 Library to the <head> of the index.html file. You can do this by copying and pasting the following <script> tag between <head> and </head>.

<script type="text/javascript" src="https://acdn.adnxs.com/html5-lib/1.3.0/appnexus-html5-lib.min.js"></script>

Step 2: Link the banner to the script from step 1
By using the following code and adopting the clickable element that’s shown (usually <a href…>) the clickable element will link to the script from step 1.

<body>

<a href="javascript:void(0)" onClick="window.open(APPNEXUS.getClickTag(), '_blank');">

<!— The code of the banner inserted here -->

</a>

</body>

 

Step 3: Testing
Save the .html file and open it in your web browser. Add ?clickTag=https://www.nrc.nl at the end of the URL in the address field.
Refresh the page and click on the banner. Our website, nrc.nl, should now open in a new window in your browser.


Regular deadlines


Different closing times during the holidays for adverisements 2021

You will find our deadlines to NRC Weekdays and NRC Weekend, all of our sections, NRC Magazine and our family notices below.

 

Product Published Reservations deadline Material submission deadline
News on weekdays Monday Friday 12.00 hours (noon) Friday 15.00 hours
  Tuesday Monday 12.00 hours (noon) Monday 15.00 hours
  Wednesday Tuesday 12.00 hours (noon) Tuesday 15.00 hours
  Thursday Wednesday 12.00 hours (noon) Wednesday 15.00 hours
  Friday Thursday 12.00 hours (noon) Thursday 15.00 hours
News en weekly overview
NRC Weekend
Saturday Thursday 12.00 hours (noon) Thursday 17.00 hours
Product Published Reservation deadline Material submission deadline
Economy/Sport Monday Friday 12.00 hours (noon) Friday 15.00 hours
  Tuesday Monday 12.00 hours (noon) Monday 15.00 hours
  Wednesday Tuesday 12.00 hours (noon) Tuesday 15.00 hours
  Thursday Wednesday 12.00 hours (noon) Wednesday 15.00 hours
  Friday Thursday 12.00 hours (noon) Thursday 15.00 hours
  Saturday Thursday 12.00 hours (noon) Thursday 17.00 hours
Economy/Career Tuesday Monday 12.00 hours (noon) Monday 14.00 hours
  Wednesday Tuesday 12.00 hours (noon) Tuesday 14.00 hours
  Thursday Wednesday 12.00 hours (noon) Wednesday 14.00 hours
  Friday Thursday 12.00 hours (noon) Thursday 14.00 hours
  Saturday Thursday 12.00 hours (noon) Thursday 15.00 hours
Culture (Living) Monday Thursday 12.00 hours (noon) Friday 15.00 hours
Culture (Media) Tuesday Thursday 15.00 hours Monday 15.00 hours
Culture (Film) Wednesday Friday 12.00 hours (noon) Tuesday 15.00 hours
Culture (Cultural Supplement) Thursday Monday 12.00 hours (noon) Tuesday 15.00 hours
Culture (Books) Friday Monday 12.00 hours (noon) Thursday 15.00 hours
Amsterdam Saturday Monday 09.30 hours Wednesday 10.00 hours
Rotterdam Saturday Monday 09.30 hours Wednesday 10.00 hours
Science Saturday Thursday 12.00 hours (noon) Thursday 17.00 hours
Opinion & Debate Saturday Thursday 12.00 hours (noon) Thursday 17.00 hours
Living the Weekend Saturday Monday 09.30 hours Wednesday 10.00 hours
Houses/Lifestyle Saturday Monday 09.30 hours Wednesday 10.00 hours

 

Other deadlines


NRC Magazine 2022

Edition Published Reservation deadline Material submission deadline
#5 Men Saturday 5 February Monday 17 January  Friday 21 January 
#6 Fashion Saturday 5 March Monday 14 February Friday 18 February
#7 Design Saturday 2 April Monday 14 March Friday 18 March
#8 On the move  Saturday 7 May Monday 18 April Friday 22 April
#9  Saturday 4 June Monday 16 May Friday 20 May
#10   Saturday 2 July Monday 13 June Friday 17 June
#11 Fashion Saturday 3 September  Monday 15 August Friday 19 August
#12 Design  Saturday  1 October Monday 12 September Friday 16 September
#13   Saturday  5 November Monday 17 October Friday 21 October
#14 Holidays  Saturday  3 December Monday 14 November Friday 18 November

Family notices

Placement Deadline
Monday Sunday before 15.00 hours
Tuesday up to and including Saturday The day prior to placement, before 15.00 hours

More information

If you have any questions or need more information, please contact our Traffic & Sales Support department.